Devki kukadia - Marketing Professional
I turn marketing insights into action! 3 years of experience + a Marketing Analytics Master's degree = a results-oriented marketer. Seeking full-time opportunities to make a difference.
I turn marketing insights into action! 3 years of experience + a Marketing Analytics Master's degree = a results-oriented marketer. Seeking full-time opportunities to make a difference.
A snapshot of my career so far
3+ Years of Experience | Data-Driven | Results-Oriented
I speak the languages of Python, R, and SQL to uncover hidden insights from data. (Tableau & KNIME help me visualize these insights beautifully!)
Experienced in conducting comprehensive market research. I am a great observer so nothing can be hidden from me.
From crafting compelling stories in Canva Pro to wielding the power of Adobe Creative Suite (Photoshop, Illustrator, InDesign), I bring ideas to life.
Google Ads, Looker Studio, Meta Business Suite - I orchestrate targeted advertising campaigns across platforms to reach the right audience at the right time.
Marketo, HubSpot, Mailchimp - I'm fluent in the language of marketing automation, ensuring smooth and targeted campaigns.
Jira, Confluence, Slack - I keep projects on track and communication flowing with these collaboration champions.
Demonstrates my expertise in using the latest Google Analytics platform for website traffic measurement and user behavior analysis.
This certification allows me to effectively leverage HubSpot for tasks like lead nurturing, email marketing automation, and landing page creation. This helps me to streamline marketing workflows, generate qualified leads, and nurture them towards conversion.
This certification demonstrates my ability to leverage features like email automation, segmentation, and A/B testing to deliver high-performing email marketing campaigns that drive engagement and conversions.
Demonstrates my competency in managing social media strategies and campaigns using the Hootsuite platform.
Empowers me to leverage the power of the AWS cloud platform for data analysis. This proficiency allows me to extract valuable insights from complex datasets, enabling data-driven decision making and optimizing marketing strategies.
Demonstrates my expertise in leveraging Facebook and Instagram advertising platforms for effective marketing campaigns.
My fascination with marketing began at the intersection of data and storytelling. Witnessing the impact of digital marketing on Bollywood sparked a curiosity that propelled me to pursue a Master of Science in Marketing Analytics at Clark University. My journey has been a whirlwind of learning and growth. From exploring retail store management and customer service at Decathlon Sports India, I honed communication and customer-centric skills. As a Graduate Assistant at Clark University, I collaborated closely with the Dean, gaining insights into time management, leadership, and project management. Furthermore, serving as Vice President of Operations for the American Marketing Association allowed me to contribute to strategic initiatives and refine leadership abilities. What sets me apart is the synergy between my technical expertise and creative flair. I excel in utilizing a diverse toolkit, including Python, R, SQL for data analysis, and Canva Pro, Adobe Creative Suite for captivating visuals. My passion for art, evident through my mandala artistry, fuels my drive to infuse originality into every project.
My internships have provided invaluable opportunities to translate theory into practice. At Helios AI, I conducted competitor analysis and devised product launch strategies that boosted blog engagement, brand visibility, and social media following. At Magic Lamp Consulting, I played a key role in securing client funding through compelling proposals and crafting comprehensive marketing campaigns that yielded significant increases in engagement and conversion rates. As a Marketing Specialist at the Massachusetts Small Business Development Center, I partnered with diverse businesses, developing targeted marketing strategies that propelled a 20% revenue increase. Additionally, I mentored a team of interns, fostering their growth and promoting cross-functional collaboration.
My hunger for learning extends beyond academics. Certifications in SQL, Google Analytics 4 (GA4), and project management tools like Jira and Confluence have further enriched my skillset. As evidenced by my experience in A/B testing and data analysis at Hunter Digital, I'm passionate about optimizing campaign performance for maximum impact.
I'm eager to leverage my skills and enthusiasm to contribute to a dynamic marketing team. If you seek a goal-oriented, data-driven individual with a diverse background in marketing, management, and communication, look no further!
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